Focus area · AI ordering readiness

Ready for guests who order through AI?

The short answer

AI assistants can now place restaurant orders: Square added ordering to ChatGPT and Claude, and Google added it to Google Maps. Whether an agent can order from you depends on your menu data, offer rules, loyalty and error handling, not on the AI. I assess those six areas and lay out what to fix so you're ready for whichever assistant your guests use.

By Walter Colindres Updated

What changed in 2026

The six areas I assess

  1. Menu as data: every item, size, modifier, required choice, price and store-level availability, written down rather than enforced by screens.
  2. Where checkout happens: inside the agent, or handed back to your app, and what each costs you.
  3. Loyalty recognition: members identified without a password, earning points and reordering "the usual" in any channel.
  4. Offer rules: eligibility and stacking a machine can apply correctly.
  5. Wrong-order safeguards: read-backs, required choices, and support that can see what the agent was told.
  6. Channel reporting: agent orders measured separately from app and web.

Why me

I've built the systems these agents depend on: Sonic's Digital Menu Manager, which powered Order Ahead across every Sonic location, and the menu, offer and identity work behind the Jack in the Box app. I've also built an MCP server for fast-food ordering, so I know where agents break.

$2.4MSonic Digital Menu Manager, built from scratch to power Order Ahead nationally.Case study →

How we'd work together

As a Digital Audit focused on agent readiness (2–3 weeks, starting at $8,500), ending in a prioritized list of what to fix first. I can also build the pieces, like a menu data feed, an agent-ready ordering pilot or an MCP server, as Design & Build, scoped per project.

Questions people ask

Can guests order restaurant food through ChatGPT or Claude?

Yes. In July 2026 Square added restaurant ordering to ChatGPT and Claude for eligible U.S. restaurants using Square Online Ordering, and in August Google brought ordering into Ask Maps in Google Maps, starting with Square and Toast restaurants.

What does a restaurant brand need for AI agent ordering?

A menu an agent can read as data (items, sizes, required choices, prices, store availability), a deliberate choice of where checkout happens, loyalty that recognizes members in any channel, offer rules a machine can follow, safeguards against wrong orders, and reporting that treats agent orders as their own channel.

Should we build our own AI ordering agent?

Only if guests will actually use it. Most brands should first make their menu, offers and loyalty readable by any agent, because that work pays off whichever assistant guests end up using.

Not sure where to start?

30 minutes. No deck. Just an honest conversation about where you are and what’s in the way.

Let's talk